Social media has become an essential part of many people’s lives. More than half of the world uses social media, with the average user using around seven different platforms monthly.
If you’re a content creator who tries to post as much content as you can on all of these platforms or someone who’s promoting a blog (like me!), the amount of work you do can be taxing and tedious.
I completely understand this situation because I’m struggling with the same. I go from one platform, like Facebook, then to another to promote and post my content. But everything changed when I found out about SocialBee.
SocialBee is a cloud-based social media management software created to support individuals and businesses in managing, scheduling, planning, and marketing content.
In other words, you can access all your social media accounts in one place!
In this post, I will walk you through my experience with this social media management app and how it has helped me manage all of my accounts in one place.
Ready? Let’s Fly!
Disclaimer: Some of the links in this article may be affiliate links, which can compensate me (at no cost to you – but will buy me a cup of coffee) if you purchase a paid plan. These are products I’ve personally used and stand behind. For more information, you can read our affiliate disclosure here.
- The Intuitive Dashboard.
- Organize Posts with Content Categories.
- Easily Post Content with Schedule Setup.
- View the Next 100 Posts.
- Get Insights with Analytics.
- Dedicated Concierge Services.
- Build Your Followers.
My Take On SocialBee:
SocialBee aims to make it easier for small businesses and organizations to manage their social media presence and engage with their audience. Publish content, track performance, and collaborate with team members with just one tool.
What is SocialBee?
SocialBee is a social media management tool that helps businesses and organizations manage their social media presence across multiple platforms, including Facebook, Twitter, LinkedIn, Instagram, and Google My Business.
The tool provides a range of features that enable users to schedule and publish content, engage with followers, track analytics and performance, and manage their social media accounts in one central location.
It is designed to help businesses save time and effort by automating many of the manual tasks involved in social media management and providing a range of tools and features to help them effectively manage their social media presence.
Key Features of SocialBee
There are different social media scheduling and management tools out there. While they all serve the same purpose, their features are what set them apart.
So how does SocialBee differ from the rest of them? I have listed below the key features of this tool:
The Intuitive Dashboard.
Let’s face it: many tools have interfaces that are very hard to navigate, and learning how to operate a new tool can be frustrating, especially if there are a lot of unexplained buttons popping up almost everywhere.
Well, good news!
This isn’t the case with SocialBee. The dashboard is self-explanatory, distraction-free, and easy to use.
Let’s first discuss the top navigation bar. You can see the option to choose your workspace. As its name implies, a workspace allows you to add the different profiles you manage.
So, if you’re a social media manager working with different clients, you can create different workspaces for each client, so you don’t post on the wrong profiles.
The add new post button is a shortcut that allows you to quickly create and schedule new posts.
This is perfect if you want to generate identical posts for all your profiles, as it allows you to select all the accounts in your workplace–no need to post content on each profile individually.
On top of the navigation bar, the dashboard provides you with an overview of your social media content.
You can easily schedule your next post, see notifications on your page, and customize the setting of each profile.
Lastly, the left navigation side shows you everything you need for the app.
Organize Posts with Content Categories.
This is my favorite feature of all. The Content tab allows you to create and manage different categories of your content. You can also set up content sources here, which you can find on the left-side navigation.
Here you have several methods to add different types of content from various sources, such as uploading a CSV file, importing media, getting content from Pocket or RSS feeds, and even integrating Zappier into your account to access other apps that aren’t available in SocialBee.
So how do content categories work? This feature allows you to organize posts into different categories. In my case, it’s organized into four categories: curated, engaging posts, blogs and videos, and promotional.
You don’t have to follow mine or use the default categories of SocialBee. On top of that, this also works as queues, where any posts you assign to a specific category will follow its designated publishing schedule.
Sounds confusing? Let me break it down for you.
When you create a new category, you’ll assign it a name, description, and color. This step makes it easy for you to organize and categorize your content.
Then, you’ll have to configure how you want to queue your posts, whether you want the new post to appear at the top or bottom of the category’s queue.
You’ll also have the option to re-queue the posts after publishing them, which is perfect for recycling evergreen content. In other words, when you add a new post to a category, it will be automatically queued for publishing, and this setting allows you to manipulate that queue.
The last step is setting up the URL setting of your post. Unlike other tools, SocialBee has a built-in link shortener that allows you to shorten long URLs and add UTM parameters if you need to.
This allows you to track the traffic and understand where your audience clicks the link and where your leads come from.
You can also check SocialBee’s browser extension from this tab, which is a very convenient feature of the app. It allows you automatically save articles to your content categories easily.
So, if you see an article you’d like to share on your profile in the future, click on the SocialBee browser extension, and it’ll be saved to your account.
It also features a Hashtag Collections tab, where you can make a collection of your commonly used hashtags and insert them in your post when you need to.
Pro Tip: You can create a hashtag collection for every content category. Or, if you handle different accounts for different organizations, you can create a collection specific to their business industry and just use them whenever you need to.
Easily Post Content with Schedule Setup.
Next, let’s discuss how the posting schedule works. Unlike other online tools that focus on scheduling individual posts, this tool is different.
Since SocialBee works by queuing posts on a specific category, whenever you click a date on the Schedule Setup tab, you’ll be asked to choose a category instead of creating a new post.
Apart from choosing a category, you’ll also need to specify the posting date and time for this category. Note that SocialBee uses a 24-hour clock, and there’s still no way for you to switch this format setting.
Just be sure to remember that every time you define a posting time. Essentially, this feature allows you to choose the profiles and categories you’d like to assign for a specific day and time.
Once you have configured the schedules, you can start creating your posts. Although SocialBee automatically generates this through the Content Category section, it’s still a best practice to create one from scratch through the post editor, especially if there’s a trending topic you want to ride on.
To schedule posts, simply click the Add new post button on the top navigation bar, and the rest is straightforward to follow.
View the Next 100 Posts.
The Next Posts tab is your new best friend if you need help catching up with all your scheduled posts. It’s simple and offers everything you need in a social media calendar tool.
It shows you the next 100 scheduled posts in three different formats: a list view, a calendar view, and a grid view for your Instagram profiles.
In my experience, the calendar view is the easiest to work with. It gives me an overview of what is scheduled for a specific date and from which category the post will come.
But the list view will be helpful if you want a more detailed picture. For Instagram users, the grid view can give you an idea of how your feed will look with all your scheduled posts.
I think this is a really handy feature, especially if you’re concerned about the aesthetic of your feed.
Get Insights with Analytics.
Social media management tools aren’t just for scheduling and managing posts. Most of the time, they are used to monitor the growth of your profiles.
With SocialBee, you can get the analytics of your profiles straight into the app. This means you can skip going through each of your social media accounts to see how they’re doing.
The insights you’ll get may vary depending on what social media platform your profile is, but most of the time, they include the number of posts you made from the first and last day of selected dates, the growth of your page, total reach, and the average post and page engagement.
You’ll also see your audience’s demographics, allowing you to strategize your marketing campaigns better.
In my opinion, this is a beneficial feature because the data you can gather here can help you understand whether your strategy is working or not.
Dedicated Concierge Services.
Not everyone can navigate social media marketing, and that’s okay. If you’re one of them, SocialBee offers concierge services that can help you navigate different areas of marketing.
This is an add-on you get on top of your regular plan. The cost starts at $129 per month, depending on the services you want to avail yourself of.
These services include social media management, community management, ad management, article writing, copywriting services like email copywriting, and more.
Most of these services are usually to supplement your marketing efforts. Unfortunately, there are no design services yet, so if you need a logo for your business, you might want to find that somewhere else.
Build Your Followers.
With SocialBee, you can build your followers without leaving the app. The Audience tab allows you to search different social media users based on their interests, bio, job, or location.
It also lets you check your competitors’ followers, which can give you an idea of what their audience looks like. You can also allow and block certain accounts and even check a profile and see if there’s a connection between you that you can use.
The Audience tab is an excellent way to build your followers without switching from different social media platforms.
Compared to many other social media scheduling tools available, SocialBee is very affordable for marketers, with the cheapest plan costing only $19 per month.
- The cheapest plan, Boostrap, gives you access to one workspace, one user per workspace, five social media profiles, ten content categories, ten RSS feeds, and 1,000 posts per category.
- The Accelerate plan has the same workspace limits as the Bootstrap plan. However, it allows you to connect ten social media profiles, 50 content categories, 50 RSS feeds, and 5,000 posts per category for only $39 per month.
- The Pro is the most expensive plan, costing $79 per month, and gives you access to five workspaces, three users per workspace, 25 social profiles, unlimited content categories, RSS feeds, and 5,000 posts per category.
SocialBee is a comprehensive social media management tool. it can help you streamline your social media efforts and grow your online presence.
Pros and Cons of SocialBee
Below I break down the pros and cons of SocialBee.
What I Like the Most
- Time-saving: SocialBee automates many of the manual tasks involved in social media management, such as scheduling and publishing posts, so you can focus on other important aspects of your business.
- Improved organization: SocialBee allows you to organize your social media activity and content in a central location, making it easier to keep track of everything and stay on top of your social media strategy.
- Enhanced engagement: SocialBee includes features that help you engage with your followers, such as the ability to schedule and publish engaging content and respond to comments and messages in a timely manner.
- Analytics and reporting: SocialBee provides detailed analytics and reporting on the performance of your social media efforts, so you can see what’s working and what’s not and make data-driven decisions about your social media strategy.
- Cross-platform management: With SocialBee, you can manage all of your social media accounts in one place, saving you time and effort.
What Could Be Better
As with any tool, there are some drawbacks. A few potential cons to consider include:
- Limited platform support: While SocialBee supports a range of popular social media platforms, it may not be compatible with every platform that you might use.
- Steep Learning curve: SocialBee has many features and can be complex to use, so it may take some time to learn how to use all of its features effectively.
SocialBee is a powerful and comprehensive social media management tool that offers a range of features to help businesses streamline their social media efforts and grow their online presence.
From scheduling and publishing content to analyzing performance and engaging with followers, SocialBee has it all.
While it may have a higher price point than some other tools on the market, its robust feature set and ease of use make it a worthwhile investment for businesses looking to take their social media strategy to the next level.
Have you tried SocialBee before? Let me know!
It’s time to be the pilot of your life and not just the passenger.
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Chris Bournelis is a blogger, search engine optimization, and content marketing specialist. He has been working in the online business since 2015. Join him here at ChrisBournelis.com for the best SaaS reviews and tips to get the most out of your online business.